Reference projects

How do new technologies affect the business model? How can the business segment be meaningfully expanded? And: How is the organization geared to the future? In communication with our customers, we find answers to these and other questions. We support our clients in developing new business models and further developing their own organization. We stand for sustainable corporate success.

We help our clients to sustainably identify and leverage the business potential of data and provide technology-agnostic support at all stages of their analytics journeys – from conception to implementation and organisation.

How do you design the efficient marketing of your products in the digital age? Only scalable models promise future viability in a time of increasing demands from new competitors and individual customer needs. We help our customers to find the optimal mix of digital and traditional marketing mechanisms and to validate them in the market.

To us, customer value management means increasing value and stabilizing customer relationships in companies. With our proven MRC Customer Value Management methodology, we consistently align marketing and sales measures with advanced analytics and agile principles to increase economic customer value.

How can cooperations with start-ups contribute to your own growth? We evaluate the relevance and innovative strength of suitable start-ups for established companies, e.g. medium-sized companies. This includes, among other things, smart screening of innovation ideas and teams, commercial due diligence and the creation of frameworks for strategic cooperation.

Is your company able to successfully implement digital initiatives within a tight timeframe and budget? Digital projects often fail due to a lack of central key roles. We fill them quickly and easily with technical and methodically trained experts and consultants. We ensure the successful implementation of projects – from day one.